Postly

Overview

Postly is a powerful social publishing system designed to streamline content creation, scheduling, approval, and analytics for creators, agencies, and teams. With native platform connections and an intuitive unified calendar, Postly enables users to plan and publish content across multiple social networks efficiently. It combines robust scheduling, bulk posting, and seamless workflow approvals with automation powered by AI and a flexible API, making it ideal for scaling social media operations.

Built for real operations and reliability, Postly supports workspaces to manage brands or clients separately, roles for team permissions and approval workflows, and powerful analytics for reporting. Its 99.9% uptime and dedicated support provide a dependable platform that lets users focus on what matters: growing their audience and engaging their community.

Key Features

• Native Publishing: Direct, platform-native integrations with all major social platforms including Facebook, Instagram, LinkedIn, TikTok, YouTube, Twitter (X), Pinterest, and emerging networks like Bluesky and Threads.
• Unified Content Calendar: Manage all scheduled, draft, approved, and published posts in a single, clean calendar view supporting bulk scheduling and recurring posts.
• Approval Workflows: Invite teammates, assign roles, and streamline approvals with clear publishing status to ensure all content is reviewed before going live.
• AI Studio: Generate, refine, and repurpose content using AI from various inputs like URLs, PDFs, images, or raw text; create drafts tailored to each platform.
• Advanced API: Build custom integrations and automated pipelines with REST API, supporting structured requests/responses, SDKs, and connect with tools like Zapier, N8N, and Google Sheets.
• Analytics & Reporting: Track impressions, clicks, CTR, and export reporting-ready data for stakeholders; monitor weekly and daily campaign performance.
• Workspaces for Scale: Organize multiple brands or clients with separate calendars, assets, channels, and reports - perfect for agencies and businesses managing many projects.
• Bulk Scheduling & Media Tools: Schedule numerous posts at once with media auto-fix, cloud storage, and video validation to simplify publishing.
• Reliability & Support: 99.9% uptime with trusted enterprise-ready infrastructure and responsive customer support for smooth operations.

Use Cases

• Content Creators & Influencers: Streamline multi-platform posting, schedule recurring content, and get AI-assisted drafting to save time.
• Agencies & Marketing Teams: Manage client workspaces with role-based approvals, reporting, and collaborative workflows to scale social media campaigns.
• Businesses & Ecommerce Stores: Automate publishing pipelines via API, integrate with backend systems, and maintain consistent content calendars.
• Event Planners & Fitness Coaches: Plan event promotion and class schedules with reliable workflow management and bulk publishing.
• Startups & SaaS Companies: Easily coordinate social media efforts across multiple teams and products with advanced automation and analytics.

FAQ

Q: Which social platforms does Postly support?
A: Postly offers native publishing connections with Facebook, Instagram, LinkedIn, TikTok, YouTube, Twitter (X), Pinterest, Google Business, Bluesky, Telegram, Threads, and more.

Q: Can I collaborate with team members?
A: Yes, Postly supports team invites, role-based permissions, and approval workflows to manage content with multiple contributors and stakeholders.

Q: How does AI Studio help with content creation?
A: AI Studio lets you generate post drafts using various input types, refine content tailored for each platform, and automate repurposing, reducing time spent on drafting.

Q: Is there an API for automation?
A: Yes, Postly provides a comprehensive REST API with endpoints to create, fetch, delete posts, and integrate with your systems or automation tools like Zapier and N8N.

Q: What reporting features are included?
A: Postly offers export-ready analytics dashboards tracking impressions, clicks, CTR, posting status, and activity across workspaces to support client and internal reporting.

Q: How reliable is Postly?
A: Postly guarantees 99.9% uptime backed by enterprise-grade infrastructure and provides fast, dedicated support for uninterrupted social publishing.

Q: Can Postly handle multiple brands or clients?
A: Absolutely. With workspaces, you can create separate environments per brand, client, or project, each with its own calendar, channels, assets, and reporting.

Q: Does Postly support bulk scheduling?
A: Yes, bulk post scheduling is built-in, allowing you to queue large batches of content at once and manage complex publishing calendars efficiently.